Media kit generator
Build a one-page media kit a promo buyer can actually act on — audience, engagement, rates and turnaround — then download it as an image or copy it as text for DMs. Everything runs in your browser and nothing is uploaded.
How it works
- Enter your real numbers. Subscribers, average story views, likes and comments, DM open rate. Only use figures you could screenshot if asked — a buyer who checks and finds a different number will walk, and they do check.
- Name your niche precisely. Buyers filter on niche harder than on size, because a matched audience converts several times better. "Fitness, gym, lifestyle" beats "general".
- Price what you sell. Leave a placement blank to keep it off the kit. Publishing prices gets you more enquiries, not fewer — "DM for rates" reads as expensive.
- Add your turnaround. A buyer with a launch next week picks the seller who commits to a date.
- Download or copy. The image suits stories and profiles; the text version is what you paste into a DM or a Telegram group.
The preview updates as you type, and the engagement figure is worked out for you from views and interactions. Nothing is submitted at any point — there is no save button because there is no server involved.
What belongs in a media kit
A buyer is deciding one thing: can this person put my page in front of an audience that will care. Everything on the kit should serve that question, and nothing else belongs.
- Reach, not follower count. Views on the placement you are selling. This is the number buyers ask for and the one most kits leave out.
- An engagement figure. Interactions against reach, which is the harder measure — see below.
- Your niche, specifically.
- Rates, published.
- Turnaround and availability.
- One line of context. Where your audience is, when they are active, what they respond to.
Why engagement is measured against reach
Most engagement calculators divide interactions by follower count. That flatters an account whose audience has stopped showing up — which is exactly what a buyer is trying to detect. Dividing by actual reach gives a lower, more honest number, and a seller who publishes it is signalling that their figures survive checking. See how buyers check a seller for the other side of that conversation.
What to do with it
Paste the text version whenever someone asks for your numbers, put the image in your profile or a story, and keep it current — a kit with figures from six months ago is worse than none, because it invites a check you will fail. If you want somewhere buyers can find you rather than the other way round, the same details make a seller profile here, with ratings from completed orders attached.
Once you have a kit, the ROI calculator shows what your own placements are worth to a buyer — useful for defending your prices when someone pushes back on them.
Frequently asked questions
What is a media kit for an OnlyFans creator?
A one-page summary of who your audience is, how many of them actually see your posts, what placements you sell and what they cost. It exists so a buyer can decide whether to work with you without sending you five questions first — which is exactly the friction that loses you deals.
What should a promo media kit include?
Your handle and niche, recent reach for the placements you sell, an engagement figure, your rates, and your turnaround time. Reach matters more than follower count, because reach is what a buyer is actually purchasing. Anything you cannot screenshot on request should not be on it.
Should I put my prices on my media kit?
Yes. Listings and kits without prices get fewer enquiries, not more — buyers read "DM for rates" as expensive and move to the next seller. If your price varies with what the buyer needs, publish the starting price and say what moves it.
Do I need an account to use this?
No. The generator runs entirely in your browser, nothing is uploaded, and you can download the image without signing up. An account is only useful if you want a profile buyers can find and rate, which a downloaded image cannot do.
Is my information stored anywhere?
No. What you type never leaves your browser — there is no submit step and nothing is logged. Close the tab and it is gone, so download the image before you do.
Why is engagement measured against reach rather than followers?
Because reach is what a buyer pays for. Dividing interactions by follower count flatters accounts whose audience has stopped showing up, which is the exact thing a buyer is trying to detect. Interactions over story views is the harder number and the more honest one.
Let buyers come to you
A downloaded image cannot carry a rating. A seller profile here shows the same numbers alongside reviews from completed orders — which is what a buyer actually trusts.